Not my apocalypse: a black woman reads a white-guy prepper magazine
Our world has been in peril since I was a ten year old watching Captain Planet.
Just in my short lifetime, there’s been a hole in the Ozone layer, El Nino magically transformed into a polar vortex and people are still denying climate change. Citizens are protesting corrupt and ineffective governments from Venezuela to Spain to Nigeria, American cops are shooting unarmed people in the streets, the Eurozone is on the verge of collapse, and the growing chasm between the rich and poor is only of concern to those of us who can’t afford gated communities and armored cars.
The question isn’t if society as we know it will be thrown into total and utter chaos, but when. So when I spotted OFFGRID magazine in the checkout line of Safeway last week, I couldn’t resist the purchase.
I know I’m not what people think of when they think of a prepper – I’m not a young white guy who secretly wishes to be in Seal Team 6, fantasizing about hacking through a hostile world with only my machete and my dog. I’m not woodsy outdoorswoman, I’m not a conspiracy theorist. I suspect that if the apocalypse hits it will look more like the goofy ridiculousness of Seth Rogen’s apocalyptic party comedy This is the End than the blood soaked chaos ofWorld War Z. (I mean, come on, you’re telling me the same people who need Instacart and Blue Apron to manage dinner are suddenly going to be able to live off the land if the power grid goes down?)
OFFGRID, cover price $8.99, is a prepper’s dream magazine. Filled with tips on preparation, survival, and self-defense, OFFGRID has published seven issues so far but it is still so new that the website is under construction. Created by the same people who publish Recoil, a gun lifestyle magazine, OFFGRID estimates it reaches 131,000 people through the magazine and its accompanying social network; of those 131,000, 91% ARE male, and 75% are between the ages of 18 and 44. There’s no information provided about the racial or ethnic makeup of the magazine’s fans, but I bet I can guess.
The cover of the 120-page Spring 2015 issue — a lone man with binoculars and a large pack surveys a burning city — feels like the box art for an action adventure video game, like Heavy Rain or Watchdogs. (Why this man is perched over a building ledge with a camping bag on his back, I do not know.) Around him are headlines like “Fire-Starting in the Rain,” “Machete Buyer’s Guide” and “Prepare for Economic Collapse” prove too tempting to ignore – after all, it seems like countries and European coalitions are collapsing all over the place. OFFGRID wants you to prepare for what they call your “SHTF” scenario, or when Shit Hits The Fan.
The first thing I notice inside is that the magazine has more accessories on display than InStyle. It opens with a beautiful spread of tactical basics and ads for covert defense gear, like the Hex Tool (“Brass knuckles for the 21st century!) and “The Inner City Defense Pencil” (I guess for those Dangerous Minds moments). I almost wish I had those Lucky-style “like it, love it” stickers I could use. I pore over $200 tactical flashlights with striking bezels (and if you’re going to use a flashlight, why not knock someone out with it?) and admire advertisements for Blackhawk’s Serpa Level 2 Tactical Holster, which features a huge gun and the promise “Life. Liberty. And the pursuit of any maggot who threatens them.”
Features on survival sanitation and the prepper bootcamp physical fitness tests are much appreciated. Though I’ve long known that bleach is amazing at disinfecting areas, I didn’t know vodka would also work in a pinch. It’s also helpful to understand exactly how far out of shape I am to really be ready to survive in the new world, and that I need to complete 3 unassisted pullups (among many other things) to be considered in fighting shape. I also enjoy the piece on how to find a survival crew of like-minded people after SHTF, though what it really needs is a quiz called “How to Find Your Post Apocalyptic Friendos!”
But the Armageddon roleplay “What If” section is what makes me realize that OFFGRID editors’ idea of Armageddon ain’t like mine.
-
congress Trump Just Threatened Either Dem Congressmen or U.S. Troops with Death, I Can't Quite Tell By Jim Vorel November 20, 2025 | 4:38pm
-
economy Bitcoin Is Falling Hard, And One Psycho Has the Power to Nuke It Straight to Hell By Jacob Weindling November 19, 2025 | 4:59pm
-
congress Mike Johnson Is Enraged the Senate Would Dare Pass the Epstein Bill He Voted for Hours Earlier By Jim Vorel November 19, 2025 | 3:31pm
-
congress Congress Just Banned THC Products, and Americans Have Barely Noticed By Jim Vorel November 19, 2025 | 1:16pm
-
trump-administration Trump on Jamal Khashoggi Murder: "Things Happen" By Jim Vorel November 18, 2025 | 4:04pm
-
trump-administration, climate Dumb Luck Is Masking the Trump Admin's FEMA Mess, But it Won't Last Forever By Jim Vorel November 18, 2025 | 12:41pm
-
economy AI Is Taking Young People’s Jobs and Worsening a Broken Labor Market By Jacob Weindling November 17, 2025 | 4:50pm
-
trump-administration So…Uh…What Exactly Happened Between Trump and “Bubba”? By Jacob Weindling November 14, 2025 | 5:25pm
-
media The NYT Olivia Nuzzi Profile About Her RFK Jr. Affair Is Good Writing and Bad Editing By Jacob Weindling November 14, 2025 | 3:23pm
-
big-story What Should Democrats Learn From FDR? By Thor Benson November 14, 2025 | 12:57pm
-
sports The Best Basketball Player Alive Got Better Again By Jacob Weindling November 13, 2025 | 4:36pm
-
trump-administration Under Trump, the U.S. Is on a Path to Committing Grave Human Rights Atrocities in America By Ross Pomeroy November 13, 2025 | 11:19am
-
big-story The Epstein Files Are Probably Why Trump Doesn’t Think He’s Getting Into Heaven By Jacob Weindling November 12, 2025 | 4:22pm
-
media Bari Weiss and Billionaire Failson David Ellison Have No Clue What They're Doing at CBS By Jacob Weindling November 11, 2025 | 5:39pm
-
economy The Economy Does Better Under Democrats, but Most People Don’t Know That By Thor Benson November 11, 2025 | 12:41pm
-
technology Bridging Safety Gaps: How Fast Fire Watch Guards Supports Businesses During Critical Downtime By Contributor Content November 10, 2025 | 3:54pm
-
congress What Is the Point of Voting for Democrats? By Jacob Weindling November 10, 2025 | 1:16pm
-
economy I’ll Bet the Under On Elon Musk’s $1 Trillion Tesla Package By Jacob Weindling November 7, 2025 | 2:45pm
-
congress, trump-administration Marjorie Taylor Greene Is Trump’s Canary In the Coal Mine By Jacob Weindling November 7, 2025 | 12:28pm
-
sports ESPN Tacitly Admits Sports Gambling Is a Problem, But They’ll Still Profit from It By Jacob Weindling November 6, 2025 | 5:37pm
-
economy, technology Meta Is a Fraudulent Company Run By a Clueless, Creepy Boy King By Jacob Weindling November 6, 2025 | 2:28pm
-
international-affairs Israel's Endless Ceasefire Violations Continue Unabated By Roqayah Chamseddine November 6, 2025 | 10:56am
-
trump-administration …Why Is There a “The Oval Office” Sign Outside The Oval Office? By Jacob Weindling November 5, 2025 | 2:38pm
-
elections Small-d Democrats Fight Back By Jacob Weindling November 5, 2025 | 1:37pm
-
economy Trump May Have Popped the Crypto Bubble By Jacob Weindling November 4, 2025 | 5:19pm
-
elections Some Democrats Are Horrified That They May Win and People May Like Them By Jacob Weindling November 4, 2025 | 2:15pm
-
big-story, international-affairs Dick Cheney, Architect of Our Modern Trumpian Malaise, Dies at 84 By Jacob Weindling November 4, 2025 | 11:32am
-
elections, big-story, climate Bleak Days Ahead - But No Room for Despair By Tiernan Cannon October 31, 2025 | 10:44am
-
media Maybe It's Time for Jon Stewart to Step Back By Jason Tabrys October 31, 2025 | 10:32am
-
trump-administration, big-story, international-affairs Trump Finally Punishes Russia. What Now? By Jen Kirby October 31, 2025 | 10:16am
-
international-affairs Great Hunger: Gang Violence Deepens Haiti’s Food Crisis By Tiernan Cannon October 30, 2025 | 12:49pm
-
trump-administration, international-affairs The Trump Administration Is Creating a Modern Monroe Doctrine to Subjugate Latin America By Roqayah Chamseddine October 30, 2025 | 10:21am
-
economy How Evangelicals Justify Economic Inequality By Ross Pomeroy October 29, 2025 | 1:32pm
-
trump-administration Trump Takes Credit for Another Peace Deal: Cambodia-Thailand Edition By Jen Kirby October 28, 2025 | 1:59pm
-
elections, big-story The Thirteen Most Exasperated Comments from the Dallas Fed Business Survey By Jacob Weindling October 28, 2025 | 1:41pm
-
big-story, technology AI Is America’s Existential Crisis By Jacob Weindling October 27, 2025 | 4:22pm
-
big-story Pre-Sputnik "Star-Like" Study Finds Peer-Reviewed “Empirical Support for the UAP Phenomenon” By Jacob Weindling October 24, 2025 | 4:25pm
-
congress, elections Feckless Democratic Leader Finally Endorses Popular Democratic Candidate for Mayor of America’s Largest City By Jacob Weindling October 24, 2025 | 1:50pm
-
immigration, trump-administration Do ICE Recruits Know How to Read? By Jacob Weindling October 23, 2025 | 2:24pm
-
trump-administration, sports Sports Embraced the Devil, and Now the Devil Is At their Doorstep By Jacob Weindling October 23, 2025 | 12:16pm
-
trump-administration, economy Trump Attacks American Ranchers in More Ways Than One By Jacob Weindling October 22, 2025 | 4:04pm
-
supreme-court Federal Judges Are Mad at the Supreme Court By Thor Benson October 22, 2025 | 10:06am
-
healthcare Trump's Attacks On Healthcare Hit the Poorest the Hardest By Roqayah Chamseddine October 22, 2025 | 9:44am
-
economy The Texas State Fair Suggests the Economy Is At a Turning Point By Jacob Weindling October 21, 2025 | 2:46pm
-
elections Why Would You Run for Senate Before Knowing You Have a Nazi Tattoo? By Jacob Weindling October 21, 2025 | 12:31pm
-
trump-administration, big-story No Kings Was America’s Largest Protest Since 1970 By Jacob Weindling October 20, 2025 | 12:11pm
-
international-affairs Great Hunger: Failed Interventions Have Inflamed Mali’s Food Crisis By Tiernan Cannon October 20, 2025 | 11:53am
-
media Weekly Reader: Stories From Across Paste Media By Jacob Weindling October 17, 2025 | 4:08pm
-
trump-administration, economy Trump Says His Favorite Idea Is “Not Sustainable” But “It Could Stand” By Jacob Weindling October 17, 2025 | 3:21pm
-
international-affairs The Mystery "Drones" Are Back By Jacob Weindling October 17, 2025 | 12:40pm
-
economy I Will Never Talk to Microsoft’s AI PC By Jacob Weindling October 16, 2025 | 1:31pm
-
healthcare, trump-administration Five Explanations for Rising Autism Rates That Aren’t Vaccines or Tylenol By Ross Pomeroy October 16, 2025 | 10:42am
-
palestine How American Academia Supports Israel's Genocide in Gaza By Roqayah Chamseddine October 16, 2025 | 9:35am
-
trump-administration, economy Trump Bankrupted Tons of Crypto Bros and Caused Its Biggest Wipeout Ever With One TruthSocial Post By Jacob Weindling October 13, 2025 | 12:05pm
-
trump-administration The Trump Administration Is Terrified of No Kings Protests By Jacob Weindling October 13, 2025 | 11:11am
-
climate, economy Trump Is Immiserating His Own Voters With His War on Renewable Energy By Jacob Weindling October 10, 2025 | 2:27pm
-
technology A Mars Probe Snapped a Photo of 3I/ATLAS — Very Likely a Comet, Not a Spaceship By Jacob Weindling October 10, 2025 | 12:06pm
-
trump-administration, big-story Nobel Committee Snubs Trump for an Ostensible Trump Ally By Jacob Weindling October 10, 2025 | 10:25am
-
trump-administration Republican Governor Slams Texas National Guard Deployment to Chicago By Jacob Weindling October 9, 2025 | 4:05pm
-
immigration, economy Trump’s Immigration Policies Are Creating a Lasting Drag on Jobs and the Economy By Jacob Weindling October 9, 2025 | 2:36pm
-
congress, trump-administration Democrats Have Played This Government Shutdown Fairly Well—So Far By Jacob Weindling October 9, 2025 | 11:52am
-
trump-administration The Legal Battle Over Trump Defunding Democratic States By Thor Benson October 9, 2025 | 10:11am
-
trump-administration Trump: ‘We Took the Freedom of Speech Away’ By Jacob Weindling October 8, 2025 | 3:40pm
-
media, sports Bad Bunny and the Super Bowl Remind Conservative Media They Did Not Win the Culture in the 2024 Election By Jacob Weindling October 8, 2025 | 1:24pm
-
congress, trump-administration Marjorie Taylor Greene Is Now One of the Sanest Republicans By Jacob Weindling October 8, 2025 | 11:13am
-
climate Small Island Tests Big Climate Change Ruling In Court By Jacob Weindling October 7, 2025 | 3:23pm
-
trump-administration, economy Gold Is Telling a Bleak Story About America Right Now By Jacob Weindling October 7, 2025 | 1:35pm
-
elections, trump-administration Trump and the GOP Float a Great Idea to Get Annihilated in Virginia Elections By Jacob Weindling October 7, 2025 | 11:03am
-
trump-administration Tyranny of the Posters By Jacob Weindling October 6, 2025 | 4:00pm
-
media CBS News Further Beclowns Itself With Bari Weiss’ Hire By Jacob Weindling October 6, 2025 | 12:35pm
-
palestine A Majority of U.S. Jews Think Israel Has Committed War Crimes By Jacob Weindling October 6, 2025 | 10:52am
-
sports, billionaires The NBA’s Billionaire Shitstorm They Don’t Want to Talk About Is the Scandal of Our Time By Jacob Weindling October 3, 2025 | 5:14pm
-
media, trump-administration Jeffrey Epstein: Bad Pedophile Lampoons the Crap that Got Us Here By Kenneth Lowe October 3, 2025 | 4:19pm
-
sports, economy Sports Gambling Sees a Sharp Drop In Popularity Among Its Target Demographic By Jacob Weindling October 3, 2025 | 2:21pm
-
trump-administration, economy Stagflation Strengthens While Business Activity Contracts For the First Time Since 2020 By Jacob Weindling October 3, 2025 | 11:50am
-
international-affairs Great Hunger: South Sudan is at Tipping Point By Tiernan Cannon October 3, 2025 | 10:46am
-
climate, economy Tesla’s Sales Spike on the Death of Electric Vehicle Credits By Jacob Weindling October 2, 2025 | 1:47pm
-
trump-administration Trump Pledges To Defend Qatar...Who Was Just Attacked By Israel By Jacob Weindling October 2, 2025 | 12:12pm
-
congress, trump-administration GOP Speaker of the House Doesn’t Deny Allegation That Trump Is 'Unwell' By Jacob Weindling October 2, 2025 | 10:45am
-
congress, elections James Talarico’s Spiritual Bernie-Style Politics Is a Fundraising Force in the Texas Senate Race By Jacob Weindling October 1, 2025 | 3:26pm
-
trump-administration Trump’s Unprecedented Political Prosecutions From a Historical Perspective By Thor Benson October 1, 2025 | 2:05pm
-
supreme-court, trump-administration, economy The Illuminati Prove Again That They Won’t Let Trump Mess With Their Money By Jacob Weindling October 1, 2025 | 12:51pm
-
congress, trump-administration The Democrats’ Bad Political Logic in Trump’s Shutdown By Jacob Weindling October 1, 2025 | 11:39am
-
trump-administration Sleepy Trump Declares War on America By Jacob Weindling September 30, 2025 | 11:49am
-
trump-administration Study: Don’t Give Up Hope By Jacob Weindling September 30, 2025 | 10:12am
-
palestine, international-affairs A Year After the Pager Attacks, Israel’s Assaults on Civilians Continue By Roqayah Chamseddine September 30, 2025 | 9:34am
-
economy Debt Markets Are Making Wall Street Nervous With Their ‘Star Wars Garbage Chute Situation’ By Jacob Weindling September 29, 2025 | 4:09pm
-
sports America Gets Embarrassed On American Soil By Jacob Weindling September 29, 2025 | 1:28pm
-
trump-administration Does Trump Know What’s Going On? By Jacob Weindling September 29, 2025 | 10:21am
-
Epstein Documents: 'Elon Musk to Island Dec. 6' By Jacob Weindling September 26, 2025 | 2:54pm
-
immigration, trump-administration, economy Trump Is Annihilating America’s Soybean Farmers and Betraying Them for Argentina By Jacob Weindling September 26, 2025 | 12:46pm
-
international-affairs The Prodigious Incompetence of Britain’s Would-Be Left Party By Tiernan Cannon September 26, 2025 | 12:09pm
-
trump-administration Trump Is Weaponizing the DOJ Against James Comey and Other Political Enemies Most People Don’t Care About By Jacob Weindling September 26, 2025 | 11:18am
-
economy, palestine Microsoft Cuts Israel’s Cloud Access Over Their Surveillance of Gaza By Jacob Weindling September 25, 2025 | 3:27pm
-
sports I Welcome Baseball’s New Robot Overlords By Jacob Weindling September 25, 2025 | 1:33pm
-
trump-administration Can You Trust Donald Trump’s FBI? By Jacob Weindling September 25, 2025 | 11:47am
-
healthcare, trump-administration President Trump’s Top Tips for Lifelong Health By Ross Pomeroy September 25, 2025 | 10:15am
-
economy The Stock Market and Crypto Are Becoming Increasingly Similar to Disturbing Degrees By Jacob Weindling September 24, 2025 | 4:11pm
-
media, sports, economy Sinclair and Nexstar Are Playing a Very Dangerous Game With Disney By Pre-Empting Jimmy Kimmel By Jacob Weindling September 24, 2025 | 12:37pm
-
media, trump-administration Last Night Was The Night That Jimmy Kimmel Became President By Jason Tabrys September 24, 2025 | 11:31am
-
big-story, international-affairs Great Hunger: Sudan’s Suffering and the “Norm of Indifference” By Tiernan Cannon September 24, 2025 | 10:51am
-
elections Kamala Harris Shows How Easy it Is For Real Democrats to Endorse Zohran Mamdani, New York City's Next Mayor By Jacob Weindling September 23, 2025 | 2:43pm
-
trump-administration Trump Embarrassed America in Front of the Whole World at the UN, and We Deserve It By Jacob Weindling September 23, 2025 | 12:16pm
-
media, trump-administration Trump Wants to Impose a State-Sanctioned Echo Chamber on America By Roqayah Chamseddine September 23, 2025 | 11:15am
-
congress, elections What Democrats Should Do if They Take the House Next Year By Thor Benson September 23, 2025 | 10:05am
-
media, economy Disney Reinstates Jimmy Kimmel And Demonstrates the Downside of Corporate Consolidation By Jacob Weindling September 22, 2025 | 3:48pm
-
climate, economy Why Trump May Bail Out Argentina and How Climate Investment Could Help Him By Jacob Weindling September 22, 2025 | 2:49pm
-
trump-administration Why Are We Bombing Drug Boats? By Jen Kirby September 22, 2025 | 1:16pm