These two guys will have to leave San Francisco unless you watch their movie
SAN FRANCISCO—A few months ago, Jimmie Fails, a 20-year-old black native San Franciscan, was coming back to his apartment when he noticed a white guy ahead of him. As they passed a park, the guy glanced back at Jimmie then crossed the street, seemingly to avoid him. Jimmie yelled over that he didn’t want any trouble, but the man ran away through an active sprinkler system in the park, soaking himself to escape Jimmie.
“It hurt my feelings, but in some ways I understood where he was coming from,” Jimmie said. “People are always looking at me weird now. People are looking at all black people weird, because there’s no black people left in this city.”
Jimmie’s entire life seems to have turned into a parable of a San Francisco changed by the influx of Silicon Valley workers and their money—so much so that he and a close childhood friend are shooting a feature-length film based on their experiences. The friend, Joe Talbot, is a white 25-year-old native San Franciscan who, since growing up here in the pre-tech boom 90s, says he has witnessed the city transform from a haven for the working class, hippies, artists and literati (his father and mother fit into those last two categories) to a place that feels far less diverse and increasingly uninhabitable for anyone but six-figure tech employees.
Jimmie and Joe met about 10 years ago, at a time when Jimmie was bouncing around the city from home to home, neighborhood to neighborhood, but mostly hanging around near the Talbots’ house in Bernal Heights near the Mission — the area perhaps most synonymous with the city’s gentrification. One night Joe got into a fight with some kid (Joe remembers the fight vaguely being about Eminem), and Jimmie was the only one to take his side.
They’re still friends. Now, they’re also willing symbols of a bygone era; of a time when the neighborhood park they met in was filled with unsupervised kids, not techies with Bugaboo strollers; when San Francisco was a city diverse and chaotic enough that a lower-income black kid and a upper-middle-class white kid becoming friends didn’t seem such an anomaly; an era when there was still a tangible black community in San Francisco.
The movie Joe is now filming and Jimmie is starring in is a homage to that pre-hyper-gentrified San Francisco. The way it is being shot — partially on film, hand-colored, scored with music reminiscent of romance movies from the 1940s — makes it clear the city in which they are shooting, while still physically resembling San Francisco, is no longer the same place. Cookie-cutter glass condos have replaced taquerias, tech offices have replaced artist studios, McMansions have replaced multi-family buildings, and much of the city’s street life has been replaced by a seemingly never-ending stream of men dressed in button-downs staring at nothing but their phones.
“The Last Black Man in San Francisco” is an elegy for the city and for the people who no longer seem welcome here.
“It’s about being an outsider and feeling like, ‘Where am I supposed to go?’” Jimmie said. “I can’t identify with the dudes in the hood anymore, but I can’t identify with all these nerdy-ass people either. Your identity gets all wrapped up in what’s happening to the city.”
“The Last Black Man” is obviously an exaggeration but not a big one. There was a 35.7% decrease in the city’s black population between 1990 and 2010, according to U.S. Census Bureau data. By 2014, the city’s black population was down to 5.8%, from 13.4% in 1970. Sometimes, Jimmie said, he really does feel like the only black guy left.
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