Is There Validity to Making Baseball's Opening Day a Holiday?
Although the first game of Major League Baseball this season was already played in Australia, “opening day,” the day that multiple teams play their first game, starts Monday, March 31. But this year, the annual sports event is surrounded by a debate: should baseball’s opening day be a national holiday? Is the start of a baseball season integral enough to our culture to warrant closing the government?
Earlier this week, a White House petition for Major League Baseball’s opening day to become a national holiday reached enough signatures (100,000) to warrant a White House response. The petition, led by Anheuser-Bush and Ozzie Smith, was initiated early this year.
Does anything come of these petitions besides a White House press release? Not really. Is the petition a viral marketing campaign with commercial benefits for Anheuser-Bush, who is the official beer sponsor of Major League Baseball until 2018? Absolutely (while financial information is not disclosed, AdWeek reported that analysts estimate the deal is worth $40 million per season).
But the reason the petition has enough signatures to warrant a White House response lies in the fact that baseball is the oldest professional sport in the U.S., and its opening day has a strong cultural presence in the country. Baseball is the only major American sport that has been professionally for more than 100 years.
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