The ingredients of a great newsletter

We’re in the middle of a golden age for email newsletters — so much so, in fact, that a technology that was designed to cut through the clutter has, for many people, become part of the problem rather than part of the solution. Most good websites, including Fusion, have a newsletter, and a lot of them are excellent. Many of these newsletters curate the web: they find the best content and link to it. But increasingly there are so many newsletters that someone who subscribes to a few of them can easily find themselves with hundreds of links a day to work through — exactly the problem that the newsletters were supposed to solve!